Study No. 1
OPSLAB
After announcing the close of a $5 Million Seed Round in funding, OpsLab came to us with the intention of updating their brand and messaging to better resonate with their audience. Supporting the DoD through seven SBIR Phase III contracts with the U.S. Air Force, the OpsLab platform is currently deployed across multiple squadrons, helping the USAF manage pilot hours, fleet assets, and increase combat readiness.
Given recent developments and product adoption, the leadership at OpsLab decided it was time for a change with a new brand strategy to match their strength within the industry.
Moving away from cartoon illustrations and flat messaging, we implemented a new brand style that conveyed safety, experience, and assurance. This gave us an opportunity to flex some creativity in the hero spaces and large cover imagery of their new website design.
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Even if you’re not sure where to start, don’t hesitate to get in touch. We’re happy to chat through your ideas and start strategizing.